{"id":968,"date":"2024-07-31T09:50:40","date_gmt":"2024-07-31T07:50:40","guid":{"rendered":"https:\/\/blog.sutilweb.eu\/?page_id=968"},"modified":"2024-07-31T09:50:40","modified_gmt":"2024-07-31T07:50:40","slug":"04-la-importancia-del-ctr-en-el-seo","status":"publish","type":"page","link":"https:\/\/sutilweb.eu\/index.php\/seo-marketing\/consejos-seo-on-page\/04-la-importancia-del-ctr-en-el-seo\/","title":{"rendered":"04. La importancia del CTR en el SEO"},"content":{"rendered":"\n<p><strong>CTR<\/strong> son las siglas de <strong>Click Through Rate<\/strong> es el ratio que refleja el n\u00famero de clics que obtiene un enlace respecto a su n\u00famero de impresiones en las <strong>SERPs<\/strong> (se aplica tambi\u00e9n a anuncios). Cuanto mejor sea el <strong>CTR<\/strong> de una p\u00e1gina mostrada en funci\u00f3n de unas palabras claves mejor ser\u00e1 el posicionamiento de la p\u00e1gina respecto a esas palabras clave.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\">Consejos para mejorar el CTR en general<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Un <strong>t\u00edtulo<\/strong> y una <strong>META<\/strong> <strong>Description<\/strong> atractivos ayudan a que los usuarios hagan clic.<\/li>\n\n\n\n<li>Para mejorar el <strong>CTR<\/strong> se puede optar quitar la fecha, pero es mejor actualizar.<\/li>\n\n\n\n<li>Poner la fecha de modificaci\u00f3n en vez de la de alta.<\/li>\n\n\n\n<li>Meter <strong>emoticonos<\/strong> en la <strong>Meta description<\/strong>. tarda 4-5 d\u00edas<\/li>\n\n\n\n<li><strong>Optimizar t\u00edtulos<\/strong>: la gente no busca herramientas si no programas, con un t\u00edtulo de valor se puede ganar a empresas enormes como <strong>infojob<\/strong>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Modificaci\u00f3n del CTR para llegar a la 1\u00aa posici\u00f3n de Google<\/h2>\n\n\n\n<p>La estrategia de modificaci\u00f3n del <strong>CTR<\/strong> se aplica cuando tenemos un contenido en la primera p\u00e1gina de <strong>Google<\/strong> y queremos que llegue a la primera posici\u00f3n.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Buscar <strong>palabras clave<\/strong> que est\u00e9n en la primera p\u00e1gina.<\/li>\n\n\n\n<li>Mejorar el <strong>Title<\/strong> poniendo uno que llame la atenci\u00f3n. Poner una palabra en<br>may\u00fasculas que llame la atenci\u00f3n. El <strong>Title<\/strong> debe ofrecer respuestas si es posible. El <strong>Title<\/strong> es mejor modificarlo con <strong>Yoast<\/strong> no cambiando el t\u00edtulo de la entrada.<\/li>\n\n\n\n<li>Poner <strong>iconos<\/strong> en la <strong>META Description<\/strong> tambi\u00e9n desde Yoast .<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>CTR son las siglas de Click Through Rate es el ratio que refleja el n\u00famero de clics que obtiene un [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":956,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-968","page","type-page","status-publish","hentry"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false},"uagb_author_info":{"display_name":"Sutil Web","author_link":"https:\/\/sutilweb.eu\/index.php\/author\/sutilweb\/"},"uagb_comment_info":0,"uagb_excerpt":"CTR son las siglas de Click Through Rate es el ratio que refleja el n\u00famero de clics que obtiene un [&hellip;]","_links":{"self":[{"href":"https:\/\/sutilweb.eu\/index.php\/wp-json\/wp\/v2\/pages\/968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sutilweb.eu\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sutilweb.eu\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sutilweb.eu\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sutilweb.eu\/index.php\/wp-json\/wp\/v2\/comments?post=968"}],"version-history":[{"count":2,"href":"https:\/\/sutilweb.eu\/index.php\/wp-json\/wp\/v2\/pages\/968\/revisions"}],"predecessor-version":[{"id":970,"href":"https:\/\/sutilweb.eu\/index.php\/wp-json\/wp\/v2\/pages\/968\/revisions\/970"}],"up":[{"embeddable":true,"href":"https:\/\/sutilweb.eu\/index.php\/wp-json\/wp\/v2\/pages\/956"}],"wp:attachment":[{"href":"https:\/\/sutilweb.eu\/index.php\/wp-json\/wp\/v2\/media?parent=968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}